The Power of Being Seen

By Tiffany A. Dedeaux

Image by Albrecht Fietz from Pixabay

In a season of falling back when daylight saving is not generating compound interest, old patterns are coming up.  For me, I am hearing the debate about the need to pick your niche as a business. Different applications – for school or for work – are prompting this, and they seem determined to fit us all in a box.

Recognizing that my mission is to work outside the box of buildings, expectations, and routines, I have fallen prey to the assumption that I should or shouldn’t do leadership or executive coaching. I know full well that I have already decided that I coach the person and not the role. Just like the mindset dictates behavior, I think the individual drives the team. When the individual is valued, there is no ‘I’ in team.  If there is, I see it as a sign that something under the surface needs to be addressed.  

So, there I am buoyed about on the choppy seas of a brewing internal and cultural transformation when I ended up in a conversation with a fellow traveler speaking to me about the Heroic Journey of the creative process and transpersonal psychology. My ears perked up, and I felt the familiar sense of home.  She was speaking my language! Suddenly I recalled working with visionaries where we discussed what leg of the Hero’s Journey they were on. Then, she called out my sense of adventure and ability to sit in the exploration of all that as possible. For the first time in a while, I had not been trying to fit into a pre-determined box, I was enough right where I was, and I was seen.

The power of being seen is also showing up in my work:

Photo by ph.galtri

Case Study: Golden Handcuffs

In coaching a highly creative visionary, we walked through an intensive coaching regime of processing the career trauma that resulted from many things, including a golden handcuffs scenario, to arrive at a series of strategies that made the past make more sense for the future he was creating.

In the Hero’s Journey, he was at the stage of mastering his new self for the return to the ordinary world. By the time we were done, the fountain of creativity that had been frozen shut was pouring out a flood of new projects.

Photo by Alexandru Zdrobău on Unsplash

Case Study:  The Reluctant Entrepreneur

My partnership with a practical business strategist included envisioning a new way of doing things and processing workplace bullying through microaggressions. This work included voicing her vision, building a business, and launching a mission that felt authentic from the inside out. The work of learning to listen to her gut allowed us to weave together all the pieces of her story so that she could feel seen.

I encountered her as she was done refusing the call to adventure in her own Hero’s Journey.

Photo by Ben White on Unsplash

Case Study:  The Mission-Driven Activist

A third client of mine returns to talk at every leg of her journey, as I am the coach of change and transformation. To me, the Hero’s Journey is a cycle, like a rite of passage ushering in a new chapter of life. My work with this client involves finding new ways to use the strategies developed from previous journeys.  There was some processing of grief that led her to own her power to see herself.

My Return

As I write this, I am reminded of the first Avatar movie where the main characters look at each other and say, “I see you,” knowing full well they saw more than what appeared on the surface. Recognizing that all of this was born from a season when I had forgotten who I was, and a moment in which I suddenly felt seen, I ask you this:

What do you need to do to SEE yourself?

I can tell you that this has ignited such clarity in me that I am certain I will soon emerge from my cocoon in vivid color, ready to be called to my next adventure.

Are you ready for your next level of career growth? Find out here.

Posted in Awareness, Creative Metaphor, Life of Purpose, Life Vision, Story / Narrative, Wilderness | Tagged , , , , , , , | Leave a comment

How to Redirect Career Pressure

By Tiffany A. Dedeaux

man with hands to head staring at laptop

While in conversation with a Master Coach they noted that I might be feeling the pressure. My vision is so large that it is quite possible I have lived in the valley of pressure for so long I hadn’t noticed. Then I wrote the word down and realized something…


I am the type of person to press through when I have something I need to get done. At the same time, I recognize that I press when I am sure of my direction or destination. So if I press when I am sure (apply pressure) then when I am not pressing, clearly I am not sure of something (feeling pressed). What is it?

Photo by Ylanite Koppens of a beige-analog-compass


For me, it is a process. Suppose I don’t know the process for getting something done, if you know me, you know I will make one. When I felt trapped in a toxic work environment and the only thing I knew was that I couldn’t stay where I was, I designed a personal career clarity retreat where I could define my own vision for the future or at least identify the signs of career satisfaction so I would know when I had arrived at my destination.

Recognizing that having a direction (not here) or a destination (career satisfaction) is all I need in order to take a step toward my goal, I came to realize that I was missing a complete process (direction) to connect my vision to my goal (a new program launch).

Photo by Alexandra Bakhareva of a car stuck on a muddy road


As soon as I identified that my process was incomplete, knowing the importance of a story in creating sustainable change, as I do, I mapped out the beginning, middle, and end of a program I am calling A New Day where I partner with purpose-driven professionals to build an intentional transformation strategy.


I have seen enough of the world to know that I am not alone. That pressure you are feeling, what are you noticing about it? What will you do with that awareness?

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The Business of Coaching

Interview from Go Solo:

What’s your business, and who are your customers?

I believe that we have the power to make a difference in ourselves and our world. I am a Professional Certified Coach (PCC) with 10+ years of empowering mid-career professionals and leaders in navigating change. While I began by working with career changers, because I was one, my practice is home to visionaries that feel stuck, want more, and are ready to do the work but are unsure how to juggle all the possibilities, responsibilities, and dynamic priorities.

To move those mountains, I help my clients work outside the box of buildings, routines, and expectations through time in nature, creative metaphors, and real talk that helps them to recognize their own power to create the future they want.

By the time people reach mid-career, they are done doing what everyone else wants at the expense of themselves. In this time of recalibration, we co-create an authentic way forward with practical steps that honor both their past experiences and their future goals as part of one sacred whole.

My work is rooted in the stages of self-directed change, journalistic storytelling, and ecopsychology. As I have devoted my life to studying decision-making and empowering the individual, I am keenly aware that that transformation begins with ownership. Ownership begins with embracing what is next. What is next begins with you.

Tell us about yourself

I see myself as a cross-pollinator of ideas because I leverage my background in broadcast journalism, social and ecopsychology, and co-active coaching to create processes and programs that make sense of the world. While I originally classified myself as a career changer, the more I have worked as a Certified Professional Resume Writer (CPRW), I have come to realize there is often a single thread that ties even the most disparate career into a neat little package. So instead of a career change, I see it more as a different expression of the same gift.

Coaching, for me, is what ties everything together. I began my career in broadcast journalism, where I learned visual storytelling and marketing, which now helps me promote my business and empower my clients with cohesive personal brands that unify their ‘who’ and their ‘do.’ My work as a software trainer ignited my love for travel and helped me understand that the best way to empower others is to meet them where they are and provide a clear roadmap to where they want to be. Sacred Time, my coaching practice, began truly as structured programs built along career management themes from job search support and retirement to addressing the grief left behind by career traumas like being overlooked for promotion.

In studying ecopsychology in an integrated psychology program, I not only dug deeper into how story helps us move forward or holds us back, but I specifically looked at how wilderness therapy could help us reach the level of transformation we are seeking. With a mission to be a light in the darkness, I am here to illuminate your gift and light your journey.

What’s your biggest accomplishment as a business owner?

The greatest gift I have given to my business is narrowing the focus from life, career, and wilderness coaching to career coaching. I have even learned to refine my ideal client from anyone who would pay to mid-career women making a career pivot. During this time, I remember feeling deep frustration because I wasn’t getting a lot of work, and no one could explain to me why. It was as if I felt like there should be a single formula, and my last ingredient – keeping the doors open for five years – was finally in place, and I still didn’t see the activity I envisioned.

In the last few years, I have expanded from career coaching to include career services like resume writing, converted the business model from an in-person wilderness walk to remote support that allows my clients to be anywhere in the world, and moved from free consultation calls to dedicated service to those ready to do the work. Lately, my coffers have been filled with referrals, friends, and new clients. In the end, I would say the answer for me has been persistence, preparation, time, a growth mindset, and a commitment to being authentic.

What’s one of the hardest things that come with being a business owner?

The hardest thing I had to do was trust that I was ready to move from side-hustle to full-time operation. I had been working my business when I was done with my day job so long that I didn’t know how else to be. In so many ways, I can see several steps ahead, but on this one, I didn’t understand how this was going to happen. The truth is, little by little, I experimented and put the systems in place – like project management software and a workflow – so that when I got my first contract, I was ready to make that leap because I could see how it was all going to work.

What are the top tips you’d give to anyone looking to start, run and grow a business today?

I am now sharing all the things that I have learned on my YouTube channel, Sacred Time Career Coaching, and these have been the most eye-opening tips that my corporate clients have responded to:

  1. TRUST YOUR GUT. When I began branding my resume reels and job applications, my co-workers laughed at me. Then I noticed they all started doing it. Chances are your instincts are spot on, and those giving you a hard time are just mad that they didn’t think of it first.
  2. NO CAN MEAN NOT YET. It has been years since my best friend told me that she thinks I am meant to work my own business. That seemed so pie in the sky. What I have come to realize is that I couldn’t see it then because it wasn’t ready; it was incubating. Now instead of me going out event to event, I work by contract and referrals most often.
  3. GO B2B RATHER THAN JUST B2C. Coaching seems to work best if you don’t need the individual client money coming in. Instead, if you build your foundation with contracts where companies send you clients (not leads), then you do not have to press to sign your next client, you can allow the abundance to find you.

That third tip is the one that seems to be most revolutionary to the new coaches I meet; I know it has been for me.

Is there anything else you’d like to share?

The most magical thing about coaching is that it is about listening to what clients have to say and letting them choose the way forward for themselves. When there is a sense of frustration, loss, and doubt, it is often because there is something inside us that we are honoring.

Next time you are wondering what you should do, I recommend writing down what you are leaning toward, seek the advice of no more than three trusted others, and then take time to decide what feels like the best route for you. By creating the space for your inner wisdom to be heard and limiting the outside voices, the way forward can feel less muddy, and you will more likely find career satisfaction at the end of that road.

Where can people find you and your business?


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Tracking Progress Through Micro-Movements

Photo by Robin GAILLOT-DREVON on

You have been prepared for this moment. Sometimes you only realize this when you stop long enough to look back with your discerning eye. What you learned, overcame, and even invented back then is all serving you now. So why does it feel like there’s no progress in your career or job search?

boat sailing past mount rainier. Photo by Peter James Creative.
While I was in graduate school studying ecopsychology‘, the human relationship with the rest of nature, I did my practicum in wilderness therapy. One of those projects took me into a program for at-risk youth where I got to shadow the guides during a boat trip around the San Juan Islands in Washington aboard the USS Resolution. When there is no wind, and you are taking turns rowing with powdered milk and granola in your belly, you understand feeling like there is no progress.

To keep my motivation high while my calloused hands help propel the crew across the vast expanse of blue water, I would look across to the nearest island to see where I was. Even if it was Mount Rainier, I could tell when it seemed our boat came up to it, when we were in the middle of it, and then when I had to look back to see it. It felt like forever, but I had a visual queue that I was getting somewhere.
Free woman paddling a boat with beautiful view image, public domain CC0 photo.

Small Steps are Still Progress

As I have a bias toward action, it makes sense to me now, that I found a way to track my progress. If the change you want to make in your career or job search feels like rowing past Mount Rainier, you can do this too. Instead of looking at the entire mountain, look at where you are during your journey, what you learned, and why it matters. 

Looking back now, I whole-heartedly appreciate that I learned to answer to my sea name, T-Bird, and witnessed an ingenious young man catch a fish off the back of the boat with a paperclip and dental floss. Who knew?

What landmark can you use to track your micro-movements of progress in your career?
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How to Make Your LinkedIn Profile Work for You

By Tiffany A. Dedeaux

Young woman in glasses checking phone while on laptop.  Paint brushes in foreground.
Photo by bruce mars on Unsplash

If you’re looking to improve your LinkedIn profile and make sure it’s effectively representing your professional brand, you’ve come to the right place. In this post, I’ll share some best practices for creating a standout LinkedIn profile. Whether you’re a new grad just starting out, or a mid-career professional looking for a change, following these tips will help ensure that your profile is working for you.

Why LinkedIn Matters

When it comes to job hunting, your LinkedIn profile is your most powerful tool. It’s how recruiters and potential employers find you, learn about your professional brand, and decide whether or not to reach out to you for an interview.

It is important to also know how LinkedIn fits in with your company culture. If your company is active on the social media platform, this could be the way to network, be seen, stand out from the crowd, and level up your career!

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Job Search Strategy: The First Step Toward Your Dream Job

By Tiffany A. Dedeaux

Realistic super moon on sky background from

“Shoot for the moon. Even if you miss, you’ll land among the stars.” ~ Norman Vincent Peale

Before you set out on a new job search or career path it can be helpful to define what success looks like for you so that you can recognize the destination when you see it. The next thing to do is to outline what it takes to get you there. Do you need more training? More information? Targeted connections?

Whether you follow a structured path or create your own, by defining a clear end goal and the steps that lead you in the right direction you can better evaluate the opportunities you encounter. 

I have worked with career changers who were targeting data science roles but realized that what they needed for their next role was to be a data analyst. It wasn’t the destination they were looking for, but it was on the career path they outlined for themselves.  By the same token, a mid-career data scientist took a job offer after interviewing the staff to make sure the company culture supported professional development. To him, this meant the freedom to move teams, expand roles, or experiment with technology as his interests and talent permitted.

Galaxy wallpaper desktop background, HD aesthetic night sky image. Original public domain image from Wikimedia Commons

When the right choice for you is to take a step in a direction rather than a giant leap into the unknown or pursue roles to get a foothold in a company so you can later move into your dream position, here are some things to consider:

How supportive is the company culture? 

If current employees feel stuck and unsupported, that may not be a place to plant yourself and expect to feel nurtured. If development is encouraged, consider creating a plan that facilitates your own growth. Work with intention, even if that means finding your own mentor inside or outside the company.

Is the job for passion or for pay?

To find career satisfaction means to live in our purpose, but that does not always mean that our passion project is the one that pays us. A balanced life can mean you have a job that pays the bills and a side hustle or volunteer opportunity that is your passion. To make this happen it is important the job you take on allows you to have the time and energy to have a life outside of work.

How can you get the most out of this role?

Working with passion and purpose means aligning what you are doing with your goals. If your goal is to be a senior designer in two years, then one way you can do that is to define what it means to be at the senior level, and plan to gain that experience. This could be anything from owning a project from start to finish, mentoring others, or even increasing your depth of skill and breadth of knowledge so that you can work with minimal supervision. Partner with your manager or mentor to align your tasks with the skills you are looking to develop, or pinpoint opportunities where you can use your skills in wholly new ways.

Person wearing headlight facing towards snow mountains. Original public domain image from Wikimedia Commons

The beautiful thing about your career is that you get to decide what success looks like from the opportunities you accept to the attention you give it.

“What is it you plan to do with your one wild and precious life?” ~ Mary Oliver

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Job Search Marathon or Sprint?

By Tiffany A. Dedeaux

Seattle skyline with marathoners racing across road (viaduct)

These are unprecedented times. Chances are all of us on the job market were not alive during the last pandemic. Some of us (barely or vividly) remember the Great Recession (2008-2010). What’s different about job searching now than was true in 2019 is the focus on customizing materials and not sending out one-size-fits-all applications because we don’t want one-size-fits-all jobs. That said, here are some things I think will help provide context for the journey ahead:

  • Pre-pandemic the average job search was 3-4 months.
  • My research indicates that recession-era job searches are ~4 months.
  • I have also seen research stating the average pre-pandemic hiring time is < 30 days.
  • Anecdotally, I have also witnessed tech startups change their hiring process mid-stream while enterprise-level companies incrementally move through a meticulous game plan.
Ethnic woman in uniform sprints along race track.

While you know you are ready, one thing you cannot account for is the free will of the employer and the timing of the right role in the right company. For some, I see the job search experience as a sprint, and for others, it is a marathon. Take these stories for example:

  • I know a VR innovator that always plans for his job searches to be 6 months and spends the first 3 networking and researching the market.
  • I saw someone get a job 2 weeks after a bootcamp graduation and turned it down because it wasn’t a right fit. Nothing fit for more than 12 months and it darn near drove him crazy.
  • I witnessed someone else get a job 4 months after graduation. It felt like too soon. She still wanted to look.
  • Another woman found her job even after pausing her search to give birth. She leveraged holiday party networking and her past skillset to negotiate a role that fit her situation.
  • I even supported someone who ran through the same hiring process as his friends at an enterprise-level company, but he wasn’t getting the same interview logistics information as his peers. He kept an adaptable attitude and continued to follow up, allowing the company to fix the mistakes. In the end, everyone chosen got an email offer and he got a personal call with the offer and gratitude for his patience.

Just as every story is different and you have a particular set of skills, no one way to hunt for a job works for everyone. Instead, I recommend devising a job search strategy that leans into your strengths. An introvert is not going to attack the job search the same way an extrovert might.

A large group of people running in a marathon in the middle of a street in Brussels. Original public domain image from Wikimedia Commons

It is the resume and/or cover letter and/or networking that gets you the interview, the ability to articulate your business value, and demonstrate the required skills to move you through the rounds to the offer stage. If you need help pinpointing or articulating your value work with a trained coach.

Man in bike helmet and wheel chair along a road.

Whether you anticipate your job search to be a sprint or a marathon the key is to be agile and adapt to the circumstances. Debug your job search each month rather than waiting and hoping for the best. And, when you realize things aren’t what you expected (the marathon is becoming a sprint or the sprint is stretching to become a marathon), it is important to recognize the signs and adjust your approach for the short/long haul.

Businesswoman Winning Competition Mission Goal Concept

What are your assumptions about your current or upcoming job search? If the opposite of what you assume is true, what do you need to change to find the success you crave?

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Wilted Warrior?

Story & Photo by Tiffany A. Dedeaux

To others, it appears you have begun to wilt. In truth, that petal has not fallen off. To tug it is to become aware of the strength of the bond you still have.

Letting go of what no longer serves you is a choice. When you are ready it will happen.

Career satisfaction is also a choice. It is the fulfillment of arriving at a decision in which you feel at peace. You are where you are meant to be in this one moment. You can choose to lean into your current destination or into the journey of becoming who you know you were meant to be.

What aspects of your career are you preparing to let go of in order to become more satisfied?

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February is Already the Hardest Year

By Tiffany A. Dedeaux

Change has come. 

While there may be moments of joy, I am mindful that change also shows up like a caterpillar dissolving in a cocoon, reshaping itself into a butterfly before breaking through to fly free.

Change is beautiful. It is also birth.

Job searches are change. It is a storm of activity that transforms who you are and redefines what is possible. If it were easy, we would not wait until we are uncomfortable before we start. To change THE world and OUR collective worlds is an epic feat of endurance, persistence, and hope.

You are my greatest hope. 

There is part of me that wants to say, “I got you.” I am not just a coach but a cheerleader for the best parts of ourselves. I understand wanting better. I am the incarnation of hard work for a moment, a lifetime, and a generation. I am aware that I am part of what our ancestors have fought for. It is my mission, my purpose, to help as many people as possible by being a light in dark places.

While I cheer for you, I have also been introduced to the term ‘empathy fatigue’ so I want to take this moment to acknowledge that while I am able to say, “I got you,” there is a team of people, a village, that have not only said “I got you” but are doing the work to deliver on that promise. Cheers to the people who are hope made real!

Posted in Awareness, Change, Coaching, Creative Metaphor, Ecopsychology, Grief, Life, Narrative Ecopsychology, Professional Development, Reflection, Story / Narrative, Stuck | Tagged , , , , , , , , , , | Leave a comment

FEAR: Decide and Move on?

By Tiffany A. Dedeaux

FEAR. It is what holds many people back. I say this because I talk to them. The people, not their fears.

FEAR: False Evidence Appearing Real

Facing FEAR is not easy and feeling FEAR makes things harder. While I feel like I grew into the professional I am today because I had Joyce Meyer in my ear whispering, “Do it afraid,” it changed my life to think of FEAR as an acronym: FALSE EVIDENCE APPEARING REAL.  False Evidence. FEAR is real. It is a necessary part of survival when you consider the fight or flight response, but what if take a moment to ask ourselves “Is this real or am I getting worked up for nothing?”

What has been the false evidence in my life? That I couldn’t do something.  They told me I couldn’t do it, whoever they are. My first career was as a video editor, and it began when the Weekend TV News Anchor turned and looked at me and asked me if I wanted to learn.  I said yes. Honestly, I am never not learning. That Anchor began showing me how to edit video for broadcast news and before I knew it, a job became available. I applied and the technical skills assessment was to put together a SOTVO which is a Sound-on-Tape of natural background noise followed by trailing video that the Anchor could voice over. I crafted that piece, full of excitement and nerves, and I handed it in.

No. It wasn’t good enough. As if I knew I would be a Career Coach someday I asked, “Could you please let me know what I could have done better?” I was told I was a slow learner, and that the VO should have continued with natural sound at a low level.  I didn’t know. It wasn’t that I couldn’t learn or that I was slow to learn, it was literally that I was so new I didn’t know what was possible. I was wounded on many levels. Clearly.  This was eons. I don’t know if I needed to tell that story or you needed to read it, but the world is filled with things we don’t know.  Is ‘not knowing’ enough to stop us or can we take a step and do it afraid?

Photo by Anna Shvets from Pexels

FEAR: Forget Everything and Run

There is another side to fight and flight and that is the flight part. FEAR could also stand for FORGET EVERYTHING AND RUN.  Is this THAT time? The time when you should drop what you are doing and take off in some direction to get away from what you FEAR? No one can legitimately decide that for you. We can validate that you have every right to feel the FEAR that you are feeling.

So, what do you do once you have had that feeling you identify as FEAR?  I am writing this, realizing that I must live in the “I don’t know what I don’t know” world because the story that comes to mind for me now is when I took an assignment to train Australian Broadcast Company (ABC) teams to use video production software. It was a six-month contract that had me in a new city every 3-4 weeks for six months from Melbourne and Adelaide to Perth and Darwin.  I had three weeks to pack up my life in Seattle and go. Of course, I went. The best, most ignorant thing I ever did because I didn’t realize how hard it would be.

After an intense day of configuring the first classroom and labeling every single wire for every single computer terminal, I used up all my pre-paid mobile minutes to verbally meltdown on the phone to the Program Manager. He was astute to know that I was exhausted having been plucked from my routine and in a foreign land beginning an epic journey, so he let me vent.  When I was done, I picked myself off the floor, went to my flat, and prepared my curriculum for the first class. The Project Manager that had the brilliant idea to label every cable so I could set up the classroom by myself, didn’t carry on. There were times when no one could find him. While it seems that I am resilient there is a part of me that I swear doesn’t know any better! While apparently, it is in my nature to run to hard projects just to see if I can get it done, it is also a valid response to not take that on if you don’t have to.  What will you do in the face of FEAR? How do you want to show up?

Photo by Anastasiya Vragova from Pexels

FEAR: Forgive Everyone and Reset

In discussing the FEAR of leaving a toxic situation with someone I wondered aloud if what was holding them back was the need to FORGIVE EVERYONE AND RESET what they were trying to do with their career. The key to forgiving everyone is that it includes ourselves.  Forgiving, in this context, was a way of letting go so they could move on. I have found it difficult to leave both wonderful and toxic work situations because of the FEAR of the unknown.  Who are we apart from these situations? Sometimes we cannot know until we that the first step and the waters part and we begin to see our way forward.

When I returned home from that six-month contract in Australia it was to The Great Recession with a diminished set of job prospects and a new level of exhaustion from constantly being on the move. To reset my life and career I had to forgive myself for the things in my personal and professional life I avoided dealing with and take more control over my career path because no one wants to work with a person who is running from something when they can have the person running to them. I dusted myself off and joined the Office Envisioning team as a Microsoft vendor and redefined what was possible for myself, including constant public speaking in front of business leaders.

Photo by Liza Summer from Pexels

What is FEAR holding you back from?  What are you going to do about it?

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